Operators should look at TENs as we countdown to Woman’s World Cup

European Champions, England, will head ‘down under’ next month in a bid to lift the World Cup. Starting on July 20^th the tournament will be hosted by Australia and New Zealand, meaning that games will be shown at times often outside usual licensing hours.

Andy Grimsey from Poppleston Allen, commented: “With just over a month to go until the Woman’s Football World Cup 2023, operators may want to take advantage of the huge rise in the popularity of woman’s football by screening the games, all of which are being shown on terrestrial TV in the UK.”

If operators are in any doubt about the rise in popularity of woman’s football, a recent study from the Woman’s Sport Trust found that the average viewer watched eight hours and 44 minutes of women’s sport in 2022, compared with three hours and 47 minutes in 2021.

Andy added: “Games start at a wide range of times, from 01:00 GMT through to 13:00 GMT, so it’s likely that most operators will need to apply for a Temporary Event Notice (TEN) to open during the games”.

A standard TEN must be received by the local licensing authority no less than 10 working days before an event, excluding the date of receipt and the date of the event. A Late TEN must be given between 9 and 5 working days before, but can be vetoed by the police or EHO, resulting in automatic rejection of the TEN with no right of appeal.

For further information or queries, please feel free to contact any of licensing solicitors here.